Market Analysis and Strategies

  • Comprehensive market analysis including:
    •  Market overview, trends, and segmentation,
    • Overview of market players,
    • Competitive analysis,
    • Product analysis,
    • Marketing positioning,
    • Pricing,
    • Distribution channels (possible routes to the market), o
    • Regulatory issues impacting selected industry sectors and many others.
  • Identification of applications by market and technology
  • Testing and assessments: Identification and interviews with potential partners and industry experts 
  • Collaboration on writing proposals and participation in brainstorming sessions to best address clients needs and their business goals, project scoping and others
  • Workshops and seminars by addressing market issues around nanomaterials market and technology
  • SWOT (Strength, Weaknesses, Opportunity and Threats) analysis
  • Development of business models and strategies for commercialisation of the nanotechnology R&D project results
  • Company briefings – business overview of companies in client industry
  • Other ad hoc research requests based on client needs.

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